THE NORTH RIDING PROJECT

When New York’s Beastie Boys are in L.A., they go to Fatburger.  When Ice Cube rapped about the perfect day, it included a 2 a.m. burger from the same joint.  And when Notorious B.I.G. sang about… well… wooing a lady, he took her to Fatburger.  Over its 55-year history, Fatburger has become an African-American cultural icon.  The restaurants are fitted out like retro diners. Tunes blare from a free jukebox, and the air smells of fresh grilled beef.

Pomerantz/Forbes

No helicopter lookin’ for a murder

Two in the mornin’, got the Fatburger

Even saw the lights of the Goodyear Blimp

And it read, ‘Ice Cube’s a Pimp’.

Ice Cube/It Was a Good Day (1992)