The Playboy empire has expanded to basketball after the soft porn channel Playboy TV announced a three-year sponsorship deal with the London Leopards. From the start of the club’s third season, the Playboy rabbit will form an unlikely alliance with the leopard on players’ shirts, and the famous emblem will also adorn the home court at the London Arena. Two home games each season will carry a Playboy TV theme featuring visits from US playmates, while their cheerleader group will be known as the Playboy TV Kittens.
Anon/Bunny, 1996
THE NORTH RIDING PROJECT 
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