
In conceptual writing the idea or concept is the most important aspect of the work. When an author uses a conceptual form of writing, it means that all of the planning and decisions are made beforehand and the execution is a perfunctory affair. The idea becomes a machine that makes the text.
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The idea itself, even if not made apparent, is as much a work of art as any finished product. All intervening steps – sketches, drafts, failed attempts, versions, studies, thoughts, conversations– are of interest. Those that show the thought process of the writer are sometimes more interesting than the final product.
Goldsmith/Conceptual
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